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Wawasan Baru, Market Baru, Cara Baru & Strategi Baru Menciptakan Capital Gain Yang Tinggi, Profit Optimal dan Berkelanjutan
This is my second book about the fascinating conference industry in which I have been privileged to work for the past 13 years. In that period there have been huge changes and developments in the way the industry is marketed, in the organization and presentation of meetings and conferences, in the competition for a share of the lucrative economic ‘cake’ that conferences and convention…
David K. Hayes, PhD, is the managing owner of the full-service Clarion Hotel and Conference Center in Lansing, Michigan. Jack D. Ninemeier, PhD, is a professor in The School of Hospitality Business at Michigan State University. --This text refers to an alternate Paperback edition.